Why This Book? As your authors and guides on this journey, we have a deep familiarity and respect for designers and their abilities. We each ran successful, independent design firms in Silicon Valley for over 25 years starting in the 1990s. We led research,...
Studying Strategic Experience Design at the university FH JOANNEUM in Graz can offer numerous benefits, as it combines principles from design, business strategy, and user experience to create impactful and meaningful experiences. Here are several reasons why you might...
Experience Management (XM) is a strategic approach that focuses on managing and improving the overall experiences that an organization delivers to its customers, employees, partners, and other stakeholders. This includes aspects like customer satisfaction, employee...